SUMMARY
Senior Product Designer & AI-Workflow Specialist with 7+ years transforming how
products are designed and delivered.
I leverage agentic AI, LLMs, and automated coding tools (Cursor, Antigravity) to
accelerate design-to-code pipelines by 300%—without sacrificing craft or
fidelity.
Proven track record: Shipped enterprise mobile apps for 5M+ users at TD
Bank, designed zero-to-one AI SaaS platforms (LeapTools, TurboContent), and built
scalable design systems that bridge strategy, aesthetics, and engineering.
I don't just design interfaces—I architect experiences that drive measurable business impact, using
AI as a strategic multiplier to deliver production-ready solutions faster and smarter.
EXPERIENCE
Senior Product Designer
- Leading UX Transformation for RoomVo: Spearheading the complete UI/UX overhaul of LeapTools' room utilization software, transforming it from a utility tool into a premium, immersive product experience that seamlessly bridges physical inventory with digital room design.
- Driving Monetization with Real-Time Inventory: Designing integrated commerce features that allow brands like Home Depot, tile vendors, and North American furniture retailers to showcase and monetize real products directly within the user's design workflow.
- Pioneering AI-Agentic Workflows: Utilizing advanced AI workflows and agentic coding tools (e.g., Antigravity) to accelerate prototyping, documentation, and design system scaling—reducing deliverable value time by ~300% while maintaining high design fidelity.
- Architecting Scalable Design Systems: Building a future-proof design system for RoomVo, leveraging AI to generate components, tokens, and documentation, ensuring consistency across web and mobile platforms.
- Enhancing Vendor & User Engagement: Creating intuitive "try-before-you-buy" visualization features that increase user confidence and vendor sales potential, positioning RoomVo as a key revenue driver for partner brands.
- Mentoring on AI-First Design: Championing the adoption of AI-driven design processes within the product team, demonstrating how LLMs and automation can enhance creativity and strategic impact.
Senior Product Designer
- Modernized Legacy Software to SaaS: Transformed a complex, legacy desktop application into a modern, cloud-based platform, simplifying information architecture while retaining high-density data visualizations for technical users.
- Designed Responsive & Scalable UI: Created a fully responsive interface that works seamlessly across desktop, tablet, and mobile, allowing executives to review wellbore data and asset performance on the go.
- Optimized Complex Data Visualization: Redesigned map-based interaction patterns (asset selection, metadata panels, drill-down views) to make geological and operational data easily digestible without sacrificing depth.
- Built a Future-Proof Design System: Established a component-driven layout and responsive grid system in Figma, ensuring the UI remains scalable for future features and easy for developers to implement.
- Enhanced Usability for Technical Users: Balanced the needs of power users requiring dense data interpretation with the intuitiveness needed for executive overview, significantly improving workflow efficiency.
Senior UI/UX & Product Designer
- Led full redesigns of transaction history, account activity screens and shopping (credit cards, mortgage and loans options); improved user task success by 21% and reduced drop-off by 15%.
- Designed secure login, verification, and account flows across mobile banking and fintech products—balancing identity assurance with smooth user experience.
- Conducted 20+ moderated usability tests and iterative A/B testing to validate flows, interaction logic, and real-time feedback states.
- Built accessible, componentized design systems (WCAG 2.1 AA) and interactive Figma prototypes used across 30+ Agile sprints.
- Collaborated deeply with designers and developers in Jira and Confluence—writing specs, conducting QA, and ensuring pixel-perfect implementation.
- Facilitated stakeholder alignment via workshops, design reviews, and UX documentation—bridging business goals with user behavior.
- Designed public-facing app store visuals (US market), contributing to a 12% uplift in listing click-through rate during major release cycles.
Full Stack Product Designer
- Led UX for an AI content creation platform built on the ChatGPT API, designing flows that reduced user friction by 40% across 8+ tool modules.
- Created modular UI patterns for ad copy, blog generation, and product descriptions—each with structured inputs, editing previews, and confidence-boosting UX cues.
- Used analytics and user feedback to identify drop-off points in multi-step flows; redesigned UX to reduce friction and improve conversion across key trust-related actions.
- Extended component libraries to include edge states, alerts, and secure interaction patterns—ensuring consistent behavior across sensitive identity and authentication screens.
Product Designer
- Translated raw founder sketches into a complete Shopify plugin dashboard; built data-rich UI for post-purchase insights, campaign tracking, and delivery feedback.
- Created chart systems (bar, heatmaps, pie) optimized for clarity and scanability—boosting dashboard feature adoption by 30% during beta onboarding.
- Designed and coded the public-facing marketing website using React.js and TailwindCSS—improving lead conversion by 26% post-launch.
- Built internal pitch deck visuals and storytelling logic used in Birdseye's investor outreach, helping communicate product value and roadmap.
UI/UX Designer
- Designed the full NFT retail website UI for Chosen Ones, including wallet flows, collection galleries, and Solana-based purchase interactions.
- Built a Web3 accounting dashboard to help the finance team track, reconcile, and convert NFT purchases—reducing manual effort by 40%.
- Designed original character artwork for 5 NFT hero types using Procreate and Photoshop; led the art direction for 500+ collectible variations.
UI/UX Designer
- Rebuilt the Mobilum retail website UI, improving trust signals, product navigation, and visual hierarchy—resulting in a 26% reduction in bounce rate.
- Designed and structured the Fiat-Crypto On/Off Ramp widget, streamlining onboarding, KYC, and wallet connection flows.
- Led UX for the Mobilum Pay Android app (10K+ downloads), focusing on wallet navigation, transaction flow clarity, and responsive card controls.
Game UI/UX Designer
- Designed interactive menu systems and HUD components for Minecraft Legends, aligning layout, visual hierarchy, and control logic with Mojang’s standards.
UI/UX and Product Designer
- Designed the full XportDigital website and merchant dashboard UI, improving clarity and reducing cognitive load for crypto liquidity providers and custodial account users.
- Built a dark-mode design system in Figma, including atomic components, naming logic, and dev documentation—accelerating frontend build speed by ~35%.
- Designed the full in-game UI for DiceMerge, including tutorial flow, HUD layout, scoreboards, and monetization touchpoints—optimized for mobile clarity and touch interaction.
- Delivered developer-ready specs and collaborated via Jira and Zeplin, ensuring accuracy and scalable layout logic during multi-sprint releases.
- Supported presentations and visual storytelling for internal strategy decks and partner pitches, helping communicate product UX strengths and differentiation.
UI/UX Designer & Frontend Developer
Alphagen Esports
- Led UX and UI design for Alphagen’s creator monetization dashboard, boosting creator satisfaction by 33%.
- Built and maintained responsive landing pages using React.js and TailwindCSS.
- Designed over 300+ graphic assets for social campaigns and created animated ads using After Effects.